About
I am professor at the School of Economics and Business, Norwegian University of Life Sciences and adjunct research professor at Consumption Research Norway – SIFO, Oslo Metropolitan University.
I hold a 20% position as a senior researcher at Consumption Research Norway – SIFO, Oslo Metropolitan University, and in addition, I am a professor of economics at the School of Economics and Business, Norwegian University of Life Sciences. My research covers a broad spectrum of topics, including consumer behavior, sustainable consumption, food markets, and green energy. I am particularly interested in studies of willingness to pay, social acceptance, and green transformation. My research is grounded in behavioral and experimental economics, primarily employing quantitative methods.
Fields of study
Academic disciplines
Economics Business Social sciences
Subject areas
Consumer behaviour Sustainable consumption Experiments Behavioural economics Food Market
Research groups
Research projects
Completed research projects
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Plateforms: Enabling sustainable food practices through socio-technical innovation
The Research Project PLATEFORMS aims to produce in-depth knowledge on how food practices in the home are affected by innovations in food provisioning platforms.
Publications and research
Scientific publications
Nytte, Sharon; Navrud, Ståle;
Alfnes, Frode
(2024).
Social Acceptance of new Floating Offshore Wind Power: Do Attitudes towards existing Offshore Industries matter?.
Renewable Energy.
Vol. 230.
https://doi.org/10.1016/j.renene.2024.120855
Alfnes, Frode
; Biasetton, Sylvia; Brunori, Margherita; McCarthy, Mary
(2024).
Sustainable and purchasing behaviour of online food shoppers: Survey results from Italy, Ireland, and Germany.
Dulsrud, Arne; Francesca, Forno (Ed.).
Digital Food Provisioning in Times of Multiple Crises: How Social and Technological Innovations Shape Everyday Consumption Practices. p. 45-66.
Palgrave Macmillan.
https://doi.org/10.1007/978-3-031-46323-5_3
Alfnes, Frode
; Ardebili, Aida Tabarroky; Viciunaite, Viktorija
(2024).
Exploring consumer segments for online food provisioning services: Online supermarkets vs. alternative food networks.
10 p.
Sustainable Production and Consumption.
Vol. 47.
https://doi.org/10.1016/j.spc.2024.04.014
Nytte, Sharon;
Alfnes, Frode
; Korhonen-Sande, Silja
(2024).
Public support and opposition toward floating offshore wind power development in Norway.
Electricity Journal.
Vol. 37.
https://doi.org/10.1016/j.tej.2023.107336
O'Neill, Claire; McCarthy, Mary Brigid; O'Reilly, Seamus;
Alfnes, Frode
(2023).
Food interests, preferences and behaviours: a profile of the sustainable food consumer.
22 p.
British Food Journal.
Vol. 125.
https://doi.org/10.1108/BFJ-09-2022-0762
Svarstad Ytreberg, Nora;
Alfnes, Frode
; Oort, Bob Eric Helmuth van
(2023).
Mapping of the digital climate nudges in Nordic online grocery stores.
10 p.
Sustainable Production and Consumption.
Vol. 37.
https://doi.org/10.1016/j.spc.2023.02.018
Alfnes, Frode
; Wasenden, Ole Christian Berg
(2022).
Your privacy for a discount? Exploring the willingness to share personal data for personalized offers.
Telecommunications Policy.
Vol. 46.
https://doi.org/10.1016/j.telpol.2022.102308
Tesfay, Menasbo Gebru; Holden, Stein Terje;
Alfnes, Frode
(2021).
Adoption analysis of agricultural technologies in the semiarid northern Ethiopia: a panel data analysis.
15 p.
Agricultural and Food Economics.
Vol. 9.
https://doi.org/10.1186/s40100-021-00184-6
Asioli, Daniele; Mignani, Adriana;
Alfnes, Frode
(2020).
Quick and easy? Respondent evaluations of the Becker–DeGroot–Marschak and multiple price list valuation mechanisms.
20 p.
Agribusiness.
https://doi.org/10.1002/agr.21668
Sharma, Amit; Alfnes, Frode (2020). Cost–Benefit Assessment of Local Foods in Independent Restaurants. Sharma, Amit (Ed.). Financial Decision-Making in the Foodservice Industry: Economic Cost and Benefits. p. 125-150. Apple Academic Press. https://doi.org/10.1201/9780429292712
